We are now live for GH sponsors https://github.com/sponsors/matplotlib !
This is a way for people to make (monthly) contributions to us that will get routed through github to NumFOCUS and be deposited in an account that is restricted to our use. I did the initial configuration based on the suggestions from NF. We are left with several decisions to I think need to be re-addressed.
While I am obviously starting this conversation in a very public way, I think we should refrain from a robust PR campagin about this until we sort out these question.
Information on the sponsorship page
We can put up to 6 repositories on the sponsorship page. So far I only put matplotlib/matplotlib because that felt safe. Do we want to promote any others?
Like repositories we can highlight 6 people. I don’t think we should put no one (because we are not a faceless corporation!), but I also did not want to put anyone there without their permission so it currently ~only lists me~ lists no one 
We can have up to 10 tiers of sponsorship. I started with the levels and (mostly) the wording that NF suggested. @jklymak and @story645 have already pointed out that we should add tiers at 1, 2 and 5 $/mo which seems reasonable to me
short / long descriptions
I used the templates suggested by NF and the blurb we have in our README. This could be tuned to be better at “please fund us” rather than “please use us”
You can set exactly 1 sponsorship goal. I went with matching our sponsor number to our contributor numbers because I like symmetry of matching 1:1 . I really have no sense of what our expectation for this should be (the “donate” button on the website yields order a few hundred $ per year. So maybe we should expect that or maybe we think the improved pipeline and GH’s PR push for sponsorship in general will push the numbers way up.
What to do with the money?
This will obviously depend on how much we raise.
1k$/month or less
I think at this range we should use the funds to cover our modest hosting costs (this site is our main non-directly-funded costs at bit over $10/mo). We should also consider any additional services that would be of use (hootsuite, mailmerge tools, paying for CI, covering mac stadium when that funding runs out in 3yrs).
Additionally at this level we should organize an in-person sprint (being optimistic that we will ever be able to travel inter-state or inter-nationally again) for 3-5 working days.
The scope of this would be everything from straight dev work, to documentation work, to developing tutorials.
At this level I think we should hire another full time person (a community manager, RSE, or a hybrid).